Comments on: http://resistmedia.net/blog/2007/09/17/321/ This is a blog about adventures in design, and sometimes other crap. My name is Beth Dean and I'm a web designer from Cleveland Ohio. I work for Progressive Insurance as a UX Developer. Wed, 08 Feb 2012 12:54:02 +0000 http://wordpress.org/?v=2.5 By: Laura Godfrey http://resistmedia.net/blog/2007/09/17/321/#comment-133908 Laura Godfrey Thu, 23 Apr 2009 08:51:36 +0000 http://resistmedia.net/blog/2007/09/17/321/#comment-133908 Marian Bantjes uses a unique typography that showcases her own individual style and focuses on an elaborate range of curls and calligraphy-styled text. Whilst looking through her website, It occurred to me that her typefaces have been marketed thoroughly to appeal to a unisex market for people of all ages. Being used specifically in the clothing industry, it is both elegant and easy to read, which is essential. As a web designer myself, it is always important to understand your target market and what is required. Marian Bantjes uses a unique typography that showcases her own individual style and focuses on an elaborate range of curls and calligraphy-styled text. Whilst looking through her website, It occurred to me that her typefaces have been marketed thoroughly to appeal to a unisex market for people of all ages. Being used specifically in the clothing industry, it is both elegant and easy to read, which is essential.

As a web designer myself, it is always important to understand your target market and what is required.

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